Snuggle-Up Book Club

Last week, I was in my kitchen listening to NPR, like always, when a segment came on about the Backseat Book Club and instantly thought “what fun,” but then I frowned, knowing every chapter book entering our house seems to have a boy barrier in it. Ya know that spot, …

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Hints for Presenting with Sliderocket

A friend suggested I look through VMWare’s job listings to see if anything jumped out at me.  Frankly I didn’t expect to find anything that matches my skill-set because, I don’t fit the standard mold most corporations create.  However, as I perused the surprisingly long list of openings I came …

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Marketing Software Skills

If you ask a software developer how to make money writing code, you’ll usually get employment or selling applications as your answer. It’s my opinion, however, that most are missing the boat and need to think of their skills as a marketable service. The other answers, while not wrong, have …

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Resumes and Cover letters.

A few weeks ago, I received a response to a resume that had been floating around Monster.com for who knows how long. Then, shortly after that incident I had a SCORE client tell me that he’d been keeping his resume up-to-date. It’s not that he feared loosing his job at …

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Full Spectrum Copywriting

I’ve just been hired for what initially was billed as a Search Engine Optimization (SEO) job. The thing is, when I’m done, the website isn’t going to be optimized just for the engines. If I do my job well, the site will also be optimized for sales conversions. Let me …

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